Data privacy
Scope of application
This privacy policy is intended to inform users of this website about the nature, scope, and purpose of the collection and use of personal data by the website operator “www.lusch.de” in accordance with the Federal Data Protection Act and the Telemedia Act.
The website operator takes your privacy very seriously and treats your personal data confidentially and in accordance with legal regulations.
Please note that data transmission over the Internet can always be subject to security vulnerabilities. Complete protection against access by third parties is not possible.
Privacy Officer
info@lusch.de
access data
The website operator or page provider collects data about access to the site and stores it as “server log files.” The following data is logged:
- Website visited
- Time of access
- Amount of data sent in bytes
- Source/reference from which you accessed the site
- Browser used
- Operating system used
- IP address used
The data collected is used solely for statistical analysis and to improve the website. However, the website operator reserves the right to check the server log files retrospectively if there are concrete indications of illegal use.
SSL or TLS encryption
This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.
If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.
Cookies
This website uses cookies. These are small text files that are stored on your device. Your browser accesses these files. The use of cookies increases the user-friendliness and security of this website.
Common browsers offer the option to disable cookies. Please note: If you disable cookies, you may not be able to access all functions of this website without restrictions.
Handling of personal data
The website operator collects, uses, and discloses your personal data only if this is permitted by law or if you consent to the collection of data.
Personal data is any information that can be used to identify you and that can be traced back to you—for example, your name, email address, and telephone number.
Handling contact details
If you contact the website operator using the contact options provided, your details will be stored so that they can be used to process and respond to your request. This data will not be passed on to third parties without your consent.
Newsletter subscription
The website operator offers you a newsletter in which it informs you about current events and offers. If you would like to subscribe to the newsletter, you must provide a valid email address.
User rights: information, correction, and deletion
As a user, you can request information free of charge about which personal data has been stored about you. Provided that your request does not conflict with a legal obligation to retain data (e.g., data retention), you have the right to have incorrect data corrected and to have your personal data blocked or deleted.
Google analytics tools and advertising
Google Tag Manager
We use Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
Google Tag Manager is a tool that helps us integrate tracking or statistics tools and other technologies into our website. Google Tag Manager itself does not create user profiles, store cookies, or perform independent analyses. It is used solely to manage and display the tools integrated through it. However, Google Tag Manager does collect your IP address, which may also be transferred to Google's parent company in the United States.
The use of Google Tag Manager is based on Art. 6 (1) lit. f GDPR. The website operator has a legitimate interest in the quick and uncomplicated integration and management of various tools on its website. If consent has been requested, processing is carried out exclusively on the basis of Art. 6 (1) lit. a GDPR and § 25 (1) TTDSG, insofar as the consent includes the storage of cookies or access to information on the user's terminal device (e.g., device fingerprinting) within the meaning of the TTDSG. Consent can be revoked at any time.
Google Analytics
This website uses functions of the web analysis service Google Analytics. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
Google Analytics enables the website operator to analyze the behavior of website visitors. The website operator receives various usage data, such as page views, length of stay, operating systems used, and the origin of the user. This data is assigned to the user's respective end device. It is not assigned to a user ID.
Furthermore, we can use Google Analytics to record your mouse and scroll movements and clicks, among other things. Google Analytics also uses various modeling approaches to supplement the collected data sets and uses machine learning technologies in data analysis.
Google Analytics uses technologies that enable user recognition for the purpose of analyzing user behavior (e.g., cookies or device fingerprinting). The information collected by Google about the use of this website is usually transferred to a Google server in the USA and stored there.
The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and § 25 (1) TTDSG. Consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: privacy.google.com/businesses/controllerterms/mccs/.
Google Signals
Als Erweiterung zu Google Analytics kann auf dieser Website Google Signals verwendet werden, um geräteübergreifende Berichte erstellen zu lassen. Wenn Sie personalisierte Anzeigen aktiviert haben und Ihre Geräte mit Ihrem Google-Konto verknüpft haben, kann Google vorbehaltlich Ihrer Einwilligung zur Nutzung von Google Analytics gem. Art. 6 Abs. 1 lit. a DSGVO Ihr Nutzungsverhalten geräteübergreifend analysieren und Datenbankmodelle, unter anderem zu geräteübergreifenden Conversions, erstellen. Wir erhalten keine personenbezogenen Daten von Google, sondern nur Statistiken. Wenn Sie die geräteübergreifende Analyse stoppen möchten, können Sie die Funktion „Personalisierte Werbung“ in den Einstellungen Ihres Google-Kontos deaktivieren. Folgen Sie dazu den Anweisungen auf dieser Seite: support.google.com/ads/answer/2662922
Weitere Informationen zu Google Signals finden Sie unter folgendem Link: support.google.com/analytics/answer/7532985
IP anonymization
We have activated the IP anonymization function on this website. This means that your IP address will be truncated by Google within member states of the European Union or in other signatory states to the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity, and to provide other services related to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
Browser Plugin
You can prevent Google from collecting and processing your data by downloading and installing the browser plugin available at the following link: tools.google.com/dlpage/gaoptout.
For more information on how Google Analytics handles user data, please refer to Google's privacy policy: support.google.com/analytics/answer/6004245.
Google Conversion-Tracking
This website uses Google Conversion Tracking. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.
With the help of Google Conversion Tracking, Google and we can recognize whether the user has performed certain actions. For example, we can evaluate which buttons on our website are clicked how often and which products are viewed or purchased particularly frequently. This information is used to compile conversion statistics. We learn the total number of users who clicked on our ads and what actions they took. We do not receive any information that allows us to personally identify the user. Google itself uses cookies or similar recognition technologies for identification.
The use of this service is based on your consent in accordance with Art. 6 (1) (a) GDPR and § 25 (1) TTDSG. Consent can be revoked at any time.
For more information about Google Conversion Tracking, please refer to Google's privacy policy: policies.google.com/privacy.
order processing
We have concluded a contract with Google for order processing and fully implement the strict requirements of the German data protection authorities when using Google Analytics.
Use of Social-Media-Plugins
This website uses social media plugins operated by Meta Platforms Inc. (1 Hacker Way, Menlo Park, California 94025, USA), hereinafter referred to as Meta. The integrations can be recognized by the logos or the terms “Like,” “Like,” and “Share.” Information about all Meta plugins can be found at the following link: developers.facebook.com/docs/plugins/
The plugin establishes a direct connection between your browser and the Meta servers. The website operator has no influence on the nature and scope of the data that the plugin transmits to the servers. Information on this can be found here: www.facebook.com/help/186325668085084
The plugin informs Meta that you have visited this website. It is possible that your IP address will be stored. If you are logged into your account while visiting this website, the aforementioned information will be linked to it.
If you use the plugin's functions—for example, by sharing or “liking” a post—the corresponding information will also be transmitted to Meta.
If you want to prevent Meta from linking this data to your account, please log out of Meta before visiting this website: developers.google.com/+/web/buttons-policy
External service providers
YouTube
Our website uses plugins from the Google-operated site YouTube. The operator of the site is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.
When you visit one of our pages equipped with a YouTube plugin, a connection to the YouTube servers is established. This tells the YouTube server which of our pages you have visited.
YouTube may also store various cookies on your device. These cookies enable YouTube to obtain information about visitors to our website. This information is used, among other things, to collect video statistics, improve user-friendliness, and prevent fraud. The cookies remain on your device until you delete them.
If you are logged into your YouTube account, you enable YouTube to associate your browsing behavior directly with your personal profile. You can prevent this by logging out of your YouTube account.
The use of YouTube is in the interest of an appealing presentation of our online offerings. This constitutes a legitimate interest within the meaning of Art. 6 (1) lit. f GDPR.
Further information on the handling of user data can be found in YouTube's privacy policy at: policies.google.com/privacy.
Vimeo
Our website uses plugins from the video portal Vimeo. The provider is Vimeo Inc., 555 West 18th Street, New York, New York 10011, USA.
When you visit one of our pages equipped with a Vimeo plugin, a connection to the Vimeo servers is established. The Vimeo server is informed which of our pages you have visited. Vimeo also obtains your IP address. This also applies if you are not logged in to Vimeo or do not have a Vimeo account. The information collected by Vimeo is transmitted to the Vimeo server in the USA.
If you are logged into your Vimeo account, you enable Vimeo to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your Vimeo account.
The use of Vimeo is in the interest of an appealing presentation of our online offerings. This constitutes a legitimate interest within the meaning of Art. 6 (1) lit. f GDPR.
Further information on the handling of user data can be found in Vimeo's privacy policy at: vimeo.com/privacy.
Google Maps
This site uses the Google Maps map service via an API. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.
To use the functions of Google Maps, it is necessary to store your IP address. This information is usually transferred to a Google server in the USA and stored there. The provider of this site has no influence on this data transfer.
Google Maps is used in the interest of an appealing presentation of our online offerings and to make it easy to find the locations we have indicated on the website. This constitutes a legitimate interest within the meaning of Art. 6 (1) lit. f GDPR.
For more information on the handling of user data, please refer to Google's privacy policy: policies.google.com/privacy.